Loyalty & Retention
That Dark Side of Incentives
Incentives are the lifeblood of retail. But your tactics and activations can backfire if you're not careful.
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9 great loyalty programs to study
Customer loyalty programs are an excellent way to retain existing customers, increase repeat purchases, and grow profits.
8 essential steps to building customer loyalty
Retaining existing customers is one of the effective ways for retail businesses to grow their profitability. If loyal customers buy more from a retailer over time, the retailer doesn't need to spend more to acquire new customers.
